Kudumbashree food courts made a long lasting impression Updated On 2018-02-02
Impressed by the performance of these women, many leading restaurant chains in UAE have come forward to conduct joint food festivals in UAE and even to facilitate establishment of permanent food outlets by Kudumbashree in UAE. 'Cafe Kudumbashree' Food Courts set up at 'Come On Kerala' International Fair in Sharja conducted from 25-27January 2018 attracted thousands of Keralite expatriates.
Two Cafe Units from Alappuzha and Kozhikode had aroused nostalgic feelings among the Keralites living in UAE and earned an income around Rs 8 lakhs in three days by serving the ethnic mouth watering cuisines of Kerala especially Kuttanadan and Malabar dishes. For the women (three each) from Five Star unit of Alappuzha and Souparnika unit of Kozhikode, it was their first foreign visit. Chathikkatha Sundari (a chicken dry fry dish without using oil) of Souparnika team and Tapioca and Fish curry and Kappa biriyani (mix of Tapioca and Beef) of Five Star unit were of high demand at the fair. Many a time the billing counter had to stop issuing food coupons due to heavy foot fall in the Cafe Kudumbashree food court.
Cafe Kudumbashree had made a similar attempt in UAE two years back with the support of Malayala Manorama and with the success of the food court in Come on Kerala International Fest has boosted up the confidence of Kudumbashree entrepreneurs to look beyond frontiers and to aim bigger markets such as international markets.