to
DDU-GKY's Project Implementing Agency from Kasaragod district secures 100% placement in first batch training Updated On 2019-06-19

SN Trust, DDU-GKY's Project Implementing Agency (PIA) from Kasaragod district secured 100% placement in the first batch training. The 70 students who had completed Food and Beverages Course, the basic course of Hotel Management in SN Trust had secured placement in famous hotels like  Oryx Village, Kanhangad, Kasaragod, Bungalow 47, Kanhangad, Kasaragod, The Raviz (Kadavu Resort), Calicut, Randhal Restaurant, The Raviz Hotel,  Hotel Woodies Bleisure,Calicut, Hotel Dhe Puttu, Park Residency, Harishree International, Juju Hotel and Hotel Vyshak International. The students were placed with a minimum monthly salary ranging from Rs.7000-Rs 12000. Hospitality Management and Accounting were the courses offered at SN Trust.

The candidates were trained in two batches with 35 candidates each respectively.

DDU-GKY, the skill training and placement programme under the Ministry of Rural Development (MoRD) occupies a unique position amongst the other skill training programmes due to its focus to the poor rural youth and its emphasis on sustainable employment through the prominence and incentives given to post placement tracking, retention and career progression. DDU-GKY Kerala had received the national award for being the second best state nodal agency for implementing DDU-GKY programme during 2017-18 and had also bagged the national award for being the third best state nodal agency for implementing DDU-GKY programme during 2016-17 as well.

Kudumbashree Bazaar E- Commerce Portal enlists Kudumbashree Services icon along with Kudumbashree products Updated On 2019-06-17

Along with the products listed from the different Kudumbashree micro enterprises in Kerala, Kudumbashree Bazaar, the E-commerce portal launched to sell out the Kudumbashree products enlisted 'services' icon in the website. Services like catering, daycare, matrimony, event management, dance school and ladies hostel are listed in the Kudumbashree Bazaar website. Just alike buying the products of  Kudumbashree Mission, the customers may avail the Kudumbashree services as well. Under every services, the detailed description of the service micro enterprise units are given. Under the profile of each service micro enterprise unit, the option for registration and login is also provided for the customers to pre-book the same. The photos of every units are also included in Kudumbashree's E-Commerce portal. The process of adding more number of service micro enterprise units are progressing.

Kudumbashree Bazaar, the E-commerce portal  was launched by Dr. K.T Jaleel, the then Minister of Local Self Government Department, Government of Kerala on 21 February 2018. In the first phase, different products of 250 micro entrepreneurs were added in the website for sale. Later products of more micro enterprises were added .Quality products from Kudumbashree are now timely delivered to the customers from different parts of the country and thereby the acceptance for the Kudumbashree products had been increased. 

Snehitha Gender Help Desk gets Government Approval Updated On 2019-06-14

Snehitha Gender Help Desk got the approval of Government of Kerala as a 24 hour working institution to provide care and support to women and children who are in distress. It is as per the Government order- G.O (M.S) No.56/2019/LSGD dt. 31/05/2019 that Snehitha Gender Help Desk has got Government approval. Snehitha had been making remarkable interventions and had been supporting women and children in distress and was also extending legal aid, emotional and social support as well. It is as per the request of the Executive Director of Kudumbashree Mission that Snehitha Gender Help Desk has now got Government approval.

Snehitha is a 24 hours working gender help desk. It is a district level centre set up to support and guide the women who are in need  or distress. Snehitha provides short stay and counseling facilities to the needy as well. Kudumbashree Mission established three Snehitha Gender Help Desks in Thiruvananthapuram, Ernakulam and Malappuram districts of Kerala during September 2013. Snehitha gender help desks were started in all the 14 districts of Kerala since October 2017. As the name implies, Snehitha is being a ‘Female Friend’ to as many women and children who are in distress. Snehitha provides immediate help, shelter, counseling, motivation and legal assistance to the victims of violence. Snehitha provide short term shelter, with a view to protect and rehabilitate those women and children who are facing social, economic, and emotional problems due to family problems, mental strains, social exclusion, exploitation or other causes or are being forced into prostitution, widows, persecuted women and destitute women who had thrown out of from their families. It works to avail support and help to the shield less women in society. 

The main aim of the center is to provide help and support to those women and children who are in distress and provide voice for their issues and concerns, also to prevent, protect and prevail over domestic violence through advocacy, empowerment and social change. Snehitha are providing shelter to many women and children who have no one to protect and are living in insecure circumstances and who were rescued from the verge of committing suicide. The Help Desk is working on the principle of convergence, which is followed by a close interface and collaboration with different government, non- governmental organizations working in the relevant and related field. Snehitha also looks to enhance the socio-economic status of young, underprivileged women by empowering them with self-confidence and the required skills to enable them to become independent and contribute to family and society. Snehitha helps its beneficiaries in getting livelihood support and assistance for opportunities. Snehitha also coordinates various outreach activities in schools and other institutions. 

Kudumbashree Mission, with its strong networking structure can ensure the proper and timely implementation of the law and can protect the interest of the affected by working in collaboration with the service providers. Snehitha consist 11 staffs and all of them are women. There are two counselors, five service providers, one office assistant, two securities and one care taker in every Snehitha Gender Help Desk. As of now, 18,145 cases were reported in Snehitha out of which 9842 cases were reported over phone. Legal aid was extended to them with the assistance of Kerala Legal Services Society. Short stay service had been extended ti 3778 women and children so far.

Kudumbashree Mission completes geo tagging of all Kudumbashree Nano Markets in the state Updated On 2019-06-13

Following  the trends in this digital era, Kudumbashree  Mission acted a little forward and completed the geo tagging of all Kudumbashree Nano Markets in the state. All the Nano Markets under Kudumbashree Mission are therefore marked and is updated in the website of Kudumbashree Mission. Therefore the customer may get the location and directions to the nano market in few clicks. All the 541 Nano Markets are marked in this manner with the help of the respective District Programme Managers and Block Coordinators.

‘Nano Market’ is either an exclusive shelf space positioned in super markets operated by government departments and private players or placing of a shelf in public places in order to sell Kudumbashree products directly to customers, especially in public offices where large crowd assemble for availing various services. The products of Kudumbashree enterprises of a particular locality or block are pooled in to the nearby Nano Markets by the Community Marketing Facilitators and the activity is monitored by Block Coordinators. It is the responsibility of Community Marketing Facilitators to replenish the stock in the Nano Markets regularly. These Nano Markets will have ‘common look and feel’ or branding wherever possible. For the emerging array of Kudumbashree products, making the leap to  the shelves of all leading super markets became an intimidating yet incredibly necessary step to market our products. Shelf space in super markets or in public places not only generate familiarity among customers, but also create trust among potential customers. Indirectly, Kudumbashree products will be positioned in par with its near competitors in Nano Markets. This is particularly important as Kudumbashree Mission does not go for any highly paid promotion activities. It is in this background, Kudumbashree has decided to go for ‘Nano Markets’ in which exclusive shelf space is obtained in existing super markets for Kudumbashree products.

Snehitha Legal Aid Clinic opened at Kasaragod Updated On 2019-06-11

Snehitha Legal clinic had started functioning at Snehitha Gender Help Desk at Aingoth of Kasaragod District with the help of District Legal Services Authority (DLSA) to spread its services to the grass root level of society and to ensure that everyone should have access to legal awareness and justice regardless of their income for those who cannot afford them. Snehitha Legal Aid Clinic was inaugurated by Adv. Mujeeb Rahman.C, District Chief Judicial Magistrate on 6 June 2019.

Snehitha Legal Aid Clinic would offer the needy to avail all help and support from the other Government Services and to empower people to achieve inclusion, independence and justice by providing free, quality representation to overcome legal obstacles and other problems under umbrella.  Legal assistance of a woman advocate would be extended to the clients free of cost on Fridays of every week from 2 PM onwards. The woman advocate would help them to overcome legal issues by giving legal advice and the needed legal services. Snehitha will contact the clients who need legal assistance, those who already registered a case in Snehitha and link them with the advocate and follow up through District Legal Services Authority (DLSA).  Those women and children who face domestic violence and other issues may make use of Snehitha Legal Aid Clinic

Kudumbashree Ernakulam District Mission joins District Administration in the fight against Nipah Outbreak Updated On 2019-06-10

Kudumbashree Ernakulam District Mission joins District Administration in the fight against Nipah Outbreak. Ernakulam District Mission is providing all the possible helps to the district administration in fighting back the nipah virus. Kudumbashree Mission has been involving in the mission is in two ways viz., by providing food kits to home quarantine cases and by organizing rallies and meetings cooperating with the Health Department, Government of Kerala to educate the common people about the disease and the ways in which the nipah virus spreads.

In providing food kits to home quarantine cases, about 121 families have been identified as home quarantine in the district and Kudumbashree Mission has been vested with the responsibility of providing food kits to these families, if they express any requirement. The activity was started in the Vadakkekara Panchayath of Paravoor Block, where food kits have been provided to four families. The whole Kudumbashree system is given knowledge on home quarantine cases and the system is ready to provide food for the needy in cooperation with the Health Department. Kudumbashree Mission has been organizing rallies and meetings cooperating with health department to educate the common people about the disease and the ways in which the infection spreads to one another. The rallies organised by Kudumbashree Mission was approved by the District Medical Office of Ernakulam and had received wide appreciation for their efforts and social commitment.

Kudumbashree Alappuzha District Mission organised Gender Sensitization Drive- 'Asamayath' Updated On 2019-06-04

Kudumbashree Alappuzha District Mission organised Gender Sensitization Drive- 'Asamayath' proclaiming nights and streets belong to women also, not only to men. The Gender Sensitization Drive was coordinated on 28 May 2019. More than 300 women from various parts of the district became part of the drive. The Gender Sensitization Drive of Kudumbashree Mission aimed at creating public awareness on the denial of women's freedom, which is ensured by the Constitution of India.

The programme was started with an Open Forum held at the Town Square, Alappuzha. After having food, the women went to watch the second show of the movie 'Uyare' at Kairali Theatre, Alappuzha. The women watched the movie along with the director and crew. They also shared their insights about the women oriented movie 'Uyare' and had a discussion about the same with the crew of the movie.  After watching the movie, the women walked to beach as small groups through different paths and reached the beach by 12.30 AM. The Rangashree team  performed a drama 'Pennorumbettal' before the gathering at the beach. Folk Songs and Women Foot Ball Competition were also arranged at the programme.  The programme came to an end at 5 AM on 29 May 2019.The Gender Sensitisation Drive of Kudumbashree Alappuzha District Mission is definitely a huge step towards creating a safer and more equal society.

'Kudumbashree oru Nerchithram’ Photography Competition Season 2- Winners announced Updated On 2019-06-03

The results of Kudumbashree oru Nerchithram’ Photography Competition Season 2 is announced. Shri. P.P Ratheesh, Photographer, Mathrubhumi Palakkad  unit bagged the first prize. Shri.E. Riyas from Malappuram came second and Shri. Deepesh Puthiyapurayil from Kasaragod came in third place.The Award for the Best Photographer is Rs 20,000. The second prize and third prize are Rs 10,000 and Rs 5000 respectively.  The dignity of labour irrespective of age was well captured in Ratheesh's click. Riyas captured the reflection of the hard work of Kudumbashree women creatively yet beautifully.Photograph depicting the unity and hard work of Kudumbashree women made Deepesh selected for the award. The jury consisting of Shri. B.S Prasannan, renowned Photographer, Shri.Shiju Basheer, Head of Production, Asiaville News and Documentary Photographer,  Smt. U.S. Rakhi, Photo Journalist and Faculty, C-DIT and Smt. M.Rajani  Accounts Officer, Kudumbashree Mission. 

Kudumbashree Mission which envisions at eradicating poverty through women in Kerala had successfully completed 21 revolutionary years, conducted the photography competition for motivating the aspiring photographers  and to propagate the activities of Kudumbashree Mission through photographs.The contestants were directed to  submit photographs that reflect the various activities of Kudumbashree Mission. Rs 1000 each will be issued for 10 entries as consolation prizes. More details are published in the website page http://kudumbashree.org/pages/753

Kudumbashree launches value added products of milk in market: Launches First Milky Latte Outlet in Kottayam district Updated On 2019-06-01

Following the launch of Milky Latte Brand, Kudumbashree Mission has now launched the value added products of milk in the market. The first Milky Latte Outlet is launched in Kottayam district of Kerala.The outlet was launched at Kangazha on 30 May 2019 and the same was inaugurated by Shri. B Pradeep Kumar, President, Kangazha Grama Panchayath. Milk and the value added products of milk viz., curd, ghee, peda, paneer, cake, ice cream, sip up are available in Milky Latte Outlet. The value added products of Milky Latte would be available in bakeries in the countryside as well. The  Milky Latte Outlet is situated in Kaanam junction of Changanassery-Madhura road.  The outlet functions under the leadership of Kangazha CDS of Kottayam. It is also planned to launch Milky Latte products to the markets of the other districts as well. Kudumbashree Mission had entered the dairy products segment by launching Milky Latte brand.Following the launch of Milky Latte Brand, Kudumbashree Mission has now launched the value added products of milk in the market. The first Milky Latte Outlet is launched in Kottayam district of Kerala.The outlet was launched at Kangazha on 30 May 2019 and the same was inaugurated by Shri. B Pradeep Kumar, President, Kangazha Grama Panchayath. Milk and the value added products of milk viz., curd, ghee, peda, paneer, cake, ice cream, sip up are available in Milky Latte Outlet. The value added products of Milky Latte would be available in bakeries in the countryside as well. The  Milky Latte Outlet is situated in Kaanam junction of Changanassery-Madhura road.  The outlet functions under the leadership of Kangazha CDS of Kottayam. It is also planned to launch Milky Latte products to the markets of the other districts as well. Kudumbashree Mission had entered the dairy products segment by launching Milky Latte brand.

RO Plant inaugurated at Payyanur Municipality premises to make avail pure drinking water during scorching summer Updated On 2019-05-29

An RO Plant was inaugurated at Payyanur Municipality premises to make avail pure drinking water during scorching summer.  Shri.C. Krishnan MLA, inaugurated the RO Plant on 25 May 2019. Shri. S. Harikishore IAS, Executive Director, Kudumbashree Mission was the chief guest of the function.The RO plant opened at Payyanur Municipality office premises is located near to Payyanur bus stand. A four member team comprising of Smt. Divya.P, Smt. Leena K.V, Smt. Praseeda K and Smt. Nanda Surendran is entrusted with the charge of running the RO plant and supply the drinking water cans.

 

The bottled drinking water is named as ‘Sheethalam’. Kudumbashree had launched the idea of launching a Reverse Osmosis Plant to produce bottled drinking water, as part of the National Urban Livelihoods Mission Project being implemented in Kerala.  

Kudumbashree is implementing the project with the help of New Delhi based Dharna Infrastructure Private Limited. The public need to give a nominal charge of just Rs 30 for 20 litres of pure drinking water. The plant has the capacity to purify 500 litres of water per hour. The water is purified using reverse osmosis technology to treat the filtered water. The water will be then purified through ultraviolet treatment and the purity of the water is ensured. Rs. 12,75,000 is the total project cost out of which Rs 6,37,500 lakhs was the share of  Urban Local Body (ULB) and the rest of the project cost  (Rs 6,37,500) was funded through the loan availed by Kudumbashree members. 

Water Vending Machine, which would enable the consumer to avail 1 litre of water at a rate of Rs 1 would be open soon. It is also planned to extend the activities of the RO plant and to extend the same to the next phase. The demand for purified drinking water can be better converted into an enterprise opportunity and the Mission intends to open more such plants  across the state. 'Sheethalam’, purified drinking water, distributed to the people of Payyanur in reasonable prices during this time of water scarcity is really being a boon to many.